PROJECT
RATIONALE
Working with Toys City to create an installation of an island booth is definitely a peculiar experience for our team.
Designing an installation that is aimed at children took many research and considerations during the discovery phase where color selection should be vibrant, bright, and glittery to capture the children’s attention and to trigger excitement as opposed to our usual style of a more elegant look.
Despite the initial confusion, our team managed to create an installation that is bright and colorful by utilizing ooze raindrops, neon colors, pipes laced with neon flex, hologram sticker and glitter-y finishing that is aesthetically pleasing yet ergonomically correct for children.
This project was a fun learning experience for our team to think outside the box for once in a while.