2023 | Jakarta, ID
Under the guidance of HINT's Creative Team, we turned their 2D drawing into a totem-like 3D model that was both aesthetically pleasing and ergonomically solid.
The most challenging aspect in developing the design and producing HINT's booth was the exploration of materials and techniques. This involved creating a giant dummy product filled with colored water, mirroring the actual product, and a rotating giant ball adorned with silver rope on top of the booth, specially crafted for HINT by VOC Studio.
Concept, Layout Plan, 3D Design, Production, and Installation
at BHI Mart 2.0
The VM was crafted with an unconventional rounded shape, accompanied by a custom-made tester featuring glass, ropes, and an actual HINT bottle cap.
We encountered initial challenges due to the mismatch between our proposed finishes and the product. However, we persevered and identified finishing materials that not only suited but also aligned with the branding and requirements of the HINT team.