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PROJECT
RATIONALE
The Sinar Star Books booth at IIBF 2025 stood out with a vibrant presence, defined by its bold and striking purple palette.
Built on the theme “Follow the Purple Stars: Every Star Matters,” the design delivered a more dynamic and interactive expression of the brand. Visitors could explore curated book selections while engaging in playful constellation-inspired activities that connected them to the experience.
PROJECT TIMELINE
42 days
PROJECT SCOPE
Concept, Layout Plan, 3D Design
LOCATION
Jakarta, Indonesia







Clean lines, modern details, and a well-planned spatial layout created an open and intuitive environment. The booth encouraged movement and curiosity, allowing Sinar Star Books’ universe to unfold in a creative and memorable way.








Creative Director Roni Timothy
Designers Rubby Nirwana, Risa Agustin
Project Managers Nicole Herman, Fernando Susanto
Graphic Designers Jennifer Christi, Muhamad Farhan Ghifari,
Adzka Muhammad Rifky
Photo by Fine Projects
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